JEWLScholar@MTSU Repository

Browsing Masters Theses by Author "Young, Joshua Dale"

Browsing Masters Theses by Author "Young, Joshua Dale"

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  • Young, Joshua Dale (Middle Tennessee State University, 2016-06-27)
    This study seeks to ascertain whether or not previous research on ad annoyance and ad avoidance in traditional media can be applied to ad blocker usage. Although there is extensive research on the negative reactions people ...

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