JEWLScholar@MTSU Repository

Browsing by Author "Fallon, Endsley"

Browsing by Author "Fallon, Endsley"

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  • Fallon, Endsley (University Honors College, Middle Tennessee State University, 2019-04-01)
    As the largest generational cohort since the Baby Boomers of the mid-20th century, Millennials hold significant power over the future. This is especially true in business, and just as a good marketer considers the environment ...

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