Abstract:
This project examines Donald J. Trump’s use of the social media platform Twitter during the 2016 presidential election through the present day in Trump’s presidency. Specific case studies include: “fake news”, CNN, and Trump’s campaigns against Marco Rubio, Ted Cruz, Hillary Clinton, Russia, China, and Iran. The case study evaluates narrative control using branding, baiting, trolling, “stickiness” and nicknaming.
