Examining the impact a visible forearm tattoo has on applicants during the selection process

Abstract

Previous research has suggested that visible tattoos can negatively influence hiring outcomes, particularly in professional settings. This study aimed to examine whether the presence of a visible tattoo influenced interview performance ratings and the likelihood of receiving a job offer for an entry-level management position at a sports store. The results did not fully support the hypotheses that tattoos would negatively impact candidates' interview performance ratings or their chances of being offered the position. While tattoo presence did not significantly affect the likelihood of being hired, there was a significant interaction between tattoo presence and actor identity for interview performance ratings. Specifically, participants rated Alex higher when she had a tattoo, and Cameron lower when she had a tattoo, suggesting that individual characteristics of the candidate may influence how tattoos are perceived.

Additionally, participants expressed positive attitudes toward tattoos, rejecting common stereotypes associating tattoos with irresponsibility or unprofessionalism. These findings challenge previous research that suggested tattoos hinder career opportunities, particularly in customer-facing roles. The results indicate that those in charge of hiring candidates may have lower negative stereotypes or biases toward tattoos than in previous years, allowing them to place a greater focus on qualifications and behavior when making hiring decisions. While this study was limited to a specific industry and job type, the findings suggest that visible tattoos may no longer be a significant barrier to employment. Future research should explore how tattoos are perceived in different industries and job roles to further understand their influence on hiring decisions.